PSL

The shade is this perfect warm terracotta that instantly makes my whole face look more put-together, and the shine is impressive without being sticky. My lips genuinely look fuller within a minute of swiping it on, which is exactly what I wanted for daily wear.

I was skeptical about the plumping claim, but after wearing this terracotta balm through a whole fall day, my lips genuinely looked fuller and felt conditioned, not tingly. The warm shade is perfect for year-round wear, and the shine gives that just-bit-my-lips glow without being sticky.

That glossy balm texture is what sold me — it glides on like a treat and the terracotta gives my lips that just-bitten warmth even in October. The plumping shine lasts through a coffee and a walk, which is more than I expected from a gloss.